Why Coaching Works: The Science Behind the Superpower

Sinéad Keenan
Feb 08 2023 | Ricerca
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Uncover what's going on in our brains that makes coaching so effective and transformational.


For organizations five years ago, professional coaching was expensiveelitist and slow.

Because it came with a significant price tag, it was typically reserved for only
a handful of people. And because it called for face-to-face meetings and long commutes out of the office, it used to take a long time to schedule (and subsequently, to see results).

Flash forward to today, and the world looks very different. The majority of organizations across the world now offer coaching – and what’s more, they can see it works.

In this whitepaper, nerd out on the latest findings in behavioral science that explain more about how our minds work and how coaching helps us become our best.

Here are five insights into why coaching works:

1. We change best when we feel successful.

2. We're motivated when we see & feel progress.

3. Without accountability, we fail.

4. 'Limiting beliefs' are lurking below.

5. Prompts bridge the 'knowing-doing gap.'

Click the download button to get your copy of our whitepaper and see how you can start growing greatness for your team today.

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