EZRA and EMCC Global Partner to Evolve Best Practices and Standards for the Digital Coaching Industry
EZRA is working with EMCC Global to release a Digital Coaching Provider Code of Ethics later this year
NEW YORK, July 12, 2023 – EZRA, a leading virtual coaching provider, today announced a strategic partnership with the European Mentoring and Coaching Council Global (EMCC Global), an organization which exists to develop, promote and set the expectation of best practice in mentoring, coaching and supervision globally for the benefit of society. EZRA and EMCC Global have entered a three-year agreement to evolve best practices and standards in the digital coaching industry spanning research, accreditation, processes, ethics and efficacy measurement.
“Partnerships like this are critical for the coaching industry to protect both individuals and organizations,” said Professor Jonathan Passmore, Senior Vice President and Professor of Coaching and Behavioral Change at EZRA. “We are committed to upholding the highest standards in digital coaching and working with professional bodies such as EMCC Global to develop best practices and remain a leading force in shaping the industry.”
A standout initiative within this collaboration is the development of EMCC Global’s Digital Coaching Provider Code of Ethics where Professor Passmore and EZRA will play a leading role in helping shape standards and practices that benefit the broader coaching community.
“I’m delighted with the signing of a collaboration agreement between EMCC Global and EZRA. This partnership marks a milestone in our pursuit of excellence in coaching and mentoring. Teaming up with EZRA, a distinguished organization in the virtual coaching field, reinforces our commitment to drive positive transformations and empower professionals globally,” said Dr. Riza Kadilar, President of EMCC Global. “By leveraging our collective expertise, we aim to push the boundaries of coaching, nurture innovation and contribute even to the development of some new industry standards. Together, we will unlock exciting opportunities, expand our reach and shape the future of our profession for the benefit of our communities worldwide.”
“Our partnership with EMCC Global not only demonstrates our commitment to the highest ethical standards but also our desire to work collaboratively across the coaching industry,” said Kelly Griffith, Chief Coaching Officer at EZRA. “By sharing our expertise, in-house research and best practices on how we work with leading global companies, our goal is to help coaches and companies everywhere enhance the effectiveness of their learning and development.”
About EZRA
A leading global virtual coaching and learning provider, EZRA delivers individualized coaching to advance and develop workers at every level – because coaching should be accessible to everyone, not just to the C-suite. Through its global network of over 950 world-class accredited coaches, EZRA has already helped thousands of companies and teams across 131 countries quantifiably improve performance, employee retention and promotion rates. Companies using EZRA today include AstraZeneca, Coca-Cola, General Electric, Kraft Heinz, Microsoft and Spotify. EZRA was established in 2019 and operates within The Adecco Group and LHH families.
To learn more about EZRA, visit: helloezra.com
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marketingconnect@helloezra.com
