Microsoft Wins ICF Coaching Impact Award With EZRA as Delivery Partner
Recognition for measurable, at-scale coaching that moves careers and business.
Microsoft has been recognized with an International Coaching Federation (ICF) Coaching Impact Award (Distinguished Organization), a distinction from the world’s leading professional body for coaching. The honor celebrates a multi-year program delivered in partnership with EZRA that made high-quality coaching accessible at scale while building coach-like leadership across a major Microsoft division.
Why this matters beyond the coaching industry: ICF awards are judged against rigorous professional standards and evidence of measurable outcomes. This recognition signals a program delivered by ICF-credentialed coaches, supported by manager-as-coach training aligned to ICF standards, and sustained since its launch in 2019. The result is verified behavior change and business impact at scale, including capability building, internal mobility, and retention.
“As a profession, coaching is about behavior change that stands up to scrutiny,” said Kelly Griffith, Chief Coaching Officer at EZRA. “That’s why recognition from the ICF matters: it rewards outcomes clients feel — career momentum for individuals and performance gains for the business. With Microsoft, we showed that when coaching is accessible and leaders coach as part of their role, people move faster on their careers and organizations see it in mobility and retention.”
What set this program apart
670% ROI, equivalent to 7.7x total return on investment
78% uplift in internal mobility among coached employees
30% reduction in attrition, delivering significant cost savings
34% improvement in core career behaviors, including +51% in defining next steps and clearer goal articulation
Read the full ICF announcement.